Friday 26 September 2014

Mulvey's theory on representation

Laura Mulvey once said " In a world ordered by sexual imbalance, pleasure in looking has been split between active/male and passive/female, The determining male gaze projects its fantasy onto the female figure which is styled accordingly". What she means by this quote is that women are represented in a very negative way, they are sexualised in videos and represented as being an object for guys to look at. Music genres such as rap are very bad at representing women, all you see in rap videos is half naked girls in cars or houses surrounded by guys smoking,drinking and showing off their money. These type of videos represent women as just being an object for guys, it does not represent women as being intelligent or having good personalities. Personally I think videos like this are disgusting and vile. Women are so much more than just a thing for guys to look at, but it also brings up the problem of the mindset of guys. There are so many videos on the internet right now but we would be able to change the way that women were represented if guys started to stand up for women. If they decided that they want to see music videos where the women is not half naked, but videos where the women are represented as being beautiful, intelligent and having good personalities. A good example of a video which fits into this representation that Mulvey talks about is the Anaconda video by Nicki Minaj. 


It is horrible to watch this video and see the way that she has represented herself. Through nearly all of the video she is nearly half naked and just shaking her arse everywhere. This video fits perfectly into the typical representation of women in music videos. 

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